Entries by bwarner

Looking Ahead to Ancient Grains

In the past year, more than 250 new foods launched with an ancient grain ingredient. How and why are product manufacturers exploring this growing consumer interest in ancient grains? Firebird’s Vice President of Sales, Mike Hallman, weighs in on consumer trends and the value ancient grains bring manufacturers’ expanding product line. What Are Ancient Grains? […]

Reviving Bread

Consumer backlash against enriched bread products has bakers scratching their heads: How did the number one driver of grocery store visits become a villain? A recent round-table discussion at IBA in Munich brought the American Bakers Association’s Robb Mackie, Brian Dwyer of Kroger, and Corbion’s Mark Hotze together to discuss this very question. Part of […]

News Brief: Tariffs on Buckwheat

As of October 15, buckwheat imported from China now has a 10% tariff imposed. On January 1, 2019, this will increase to a 25% tariff. Unfortunately, our sourcing experts expect this to have an inflationary effect on domestic buckwheat as well. Firebird is committed to finding not only the best possible sources for buckwheat for […]

Consumers Like Snacks How Much?

It is no surprise that consumers enjoy a good salty snack. But did you know the US salty snack market segment is on track to reach nearly $30 billion annual sales by 2022? And it’s not just salty snacks that’s on the rise; the snack food industry as a whole is growing due to the […]

How do Consumers Define “Clean” When it Comes to Food Labels?

“Clean” is a word that has been used for a while to describe food labels. When manufacturers are looking for ingredients to fit the “clean” bill, they often come to Firebird. But what exactly does that word mean to consumers? Mary Ellen Shoup of FoodNavigator recently sat down with Stephanie Mattuci, Global Food Science Analyst at Mintel, to discuss the research group’s latest findings.
Read the piece here. If it’s a clean label-ready flour or mix you need, reach out to Firebird and let’s get started.

Firebird Artisan Mills Achieves British Retail Consortium AA Rating for Fourth Consecutive Year

Leawood, KS — July 16, 2018— Firebird Artisan Mills, a leader in gluten-free ingredients located in Harvey, North Dakota, recently completed its primary annual Food Safety & Quality Audit and achieved a coveted AA rating from the British Retail Consortium. This is the fourth successive year that Firebird has received one of the global standard-setter’s highest […]

Ancient Grains Remain in Demand

Baking Business recently interviewed industry experts who reaffirmed what the Firebird Artisan Mills team has been saying for a long time: If you want to add functional nutrition, variety and versatility to your products, look no further than ancient grain ingredients. Ancient grains are a group of grains, pseudograins and pseudocereals that have remained unchanged […]

The Power of Pulses

Pulses continue to gain recognition as a food ingredient of the future.  Significant health, nutrition and sustainability benefits along with increasing consumer interest are certainly good motives for consumer packaged goods companies, bakeries and others to put pulses on their research and development roadmap. Not to mention, they’re also a versatile and affordable ingredient.    […]

The Enduring Appeal of Ancient Grains

In a Packaged Facts survey, about a fifth of American adults say they’ve recently bought ancient grain items off of a menu or grocery store shelf. So what are ancient grains and what’s the appeal? Ancient grains are a group of grains, pseudograins and pseudocereals that have remained unchanged over the last several hundred (if […]

Right Now: Quinoa and Pulse Flours

We’re Keen On Quinoa The Incans called quinoa “chisaya mama,” which means “The Mother of All Grains.” Although technically this protein-packed ancient grain is a seed, it’s not hard to see why quinoa is appreciated: It’s gluten-free, high in magnesium and iron and contains all nine essential amino acids. “Quinoa flour is an airy, light […]